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September 25, 2026 · Kelsey Earl - Utah Realtor

Builders have been cutting an average of 6% for six straight months.

Builders have been cutting an average of 6% for six straight months. The numbers in this video are from the National Association of Home Builders and Wells Fargo — their Housing Market Index for September 2026. Builders surveying builders, which is worth knowing. The part I didn’t say out loud: that 6% average cut has now held for six consecutive months. This isn’t a flash sale. It’s a steady condition, and it’s national, newly built single-family homes. So if you’re shopping a new build, ask the sales agent what’s actually on the table for that specific home this month. Incentives move month to month, and the ones that never get advertised are usually the best ones. Kelsey June Earl, Realtor, Keller Williams South Valley, your lifelong friend in real estate. #newconstruction #homebuilders #housingmarket #utahrealestate #newbuild

Read the written version Do home builders negotiate price?
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I am Kelsey Earl, a Realtor with Keller Williams South Valley serving Herriman and the south Salt Lake Valley — and Washington County when it is time. Every video starts as a question someone sent me.

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